Cycle - Playful Plastic Recycling
Client: The Constitute
Imagine the funfair of the future: At its center stand the three Cycle grab machines, surrounded by children who, with wide eyes and a bit of luck, retrieve plastic packaging. The children then proceed to jump on and sort the plastics, learning about recycling and its importance for the planet in a playful manner.
Germany is recognized for having one of the most effective waste sorting and separation systems worldwide. It is well understood that proper sorting is essential: Organic waste belongs in the brown bin or on the compost heap, composite materials in the black bin, and outer packaging in the yellow bin. However, sorting is not always successful, making type-specific recycling impossible and leading to the incineration of valuable raw materials. This practice is unsustainable, wastes important resources, and accelerates the approach to climate tipping points. Additionally, Germany ranks among the highest-consuming countries globally, with toys in particular being consumed intensively and having a short individual lifespan.
The installation “Cycle” enables a playful reflection on fast-paced and affect-driven consumer behavior. Alongside a subtly tangible critique, the installation primarily conveys agency within the recycling theme in an accessible, interactive, and gamified manner for young users.
The installation consists of two main components: the claw machine ensemble and the sorting and recycling area. Three claw machines are positioned according to spatial requirements. Each machine can be equipped with screens at the top to reinforce specific messages and positions through animations. Colorful moving lights, installed on and within the machines, enhance the space visually and evoke a carnival atmosphere. A soundscape featuring fairground noises and specially recorded recycling-themed announcements is played throughout the area.
The claw machines operate with special coins provided by the organizers, distributed by staff. Alternatively, the machines can be set to accept regular coins, though this is not recommended. After retrieving plastic packaging from the claw machines, visitors proceed to the sorting and recycling area. Here, the “catch” is inspected, and the type of plastic is determined using a magnifying glass or scanner. The plastic is then deposited into the appropriate bin, completing the interaction. A specially curated wall displays examples of products made from recycled plastics.
Additionally, visitors have the opportunity to recycle sorted plastics onsite in a straightforward manner. DIY bicycle shredders and manual injection molding machines, operated by trained staff, are available. This allows visitors to create their own small products, souvenirs, or giveaways.
The project began in 2023 in collaboration with the team of the Children’s Biennial to develop a concept for the theme “Planet Utopia.” This process was unique, as, in addition to professional curators, an advisory board consisting of approximately 30 children participated. The children selected the artworks and wrote the gallery texts. For this selection process, models were built and images created to explain the concept and idea.